What is Net Promoter Score (NPS)?
NPS is based on the fundamental perspective that every company’s customers can be divided into three categories: Promoters, Passives, and Detractors. By asking one simple question — How likely is it...
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How to Calculate Net Promoter Score (NPS) The following are instructions on how to capture NPS in a survey, compile the data, and calculate NPS. STEP ONE: NPS is based on a single loyalty question “How...
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